Van Amelsfoort Gold and Sterling Silver jewellery for price actions and loyalty programs for the volume retail market.

Introduction Van Amelsfoort is specialized in the development, implementation and execution of innovative and tailor made price actions and loyalty programs with silver and gold jewellery for the volume retail market on an international base.

Our added value lies in our total package approach. A combination of strategic advice and the entire managing of the loyalty program or price action, including all logistics. Van Amelsfoort and the retailer's head office work in close collaboration to ensure the desired outcome: increased turnover and customer traffic. We want to combine all of our knowledge and creativity in order to create a distinctive loyalty concept or price action.

Our central warehouse, showroom, sales office and design & photo studio are located in 's-Hertogenbosch, The Netherlands from where our professional and enthusiastic team is developing new concepts and products on a daily base. Production and quality control are guarded by our buying office in the Far East.

Whether Sterling Silver jewellery or gold or watches, the products of our Italian traditional silver labels have an irresistible power of attraction. Italian design combined with the highest grade of handwork ensures that every piece of jewellery becomes a luxurious accessory. Get fascinated by the true 14 Karat Gold jewellery which is combined with real diamonds or zirconia's and get surprised by the real 925 Sterling silver jewellery combined with pearls and zirconia's.

Inspiration A price action or loyalty promotion with silver jewellery has to inspire and impress. Elegance and the most beautiful models and superb materials without compromising quality are essential conditions for composing a desirable and impressive collection.

Every piece of our silver collection is convincing and easily combinable with other pieces. Several pieces fit together perfectly and build a total set. We present several possibilities and therefore challenge consumers to try different kinds of combinations. Consumers are invited in a casual way to combine the several pieces of jewellery to collect all of them.

Pricing Without making concessions at the quality, we offer the consumer a price advantage of up to 70% of the retail price. This price advantage can be checked easily in jeweller shops, by checking the internet or by reading brochures of the famous jewellery brands. Quality is among other things guaranteed by a certificate of authenticity.

Please ask for our reference list and visit us in 's-Hertogenbosch, the Netherlands.

Van Amelsfoort Group is designer, manufacturer, importer and distributor of gold, silver and brilliant jewellery and established in The Netherlands since 1919.